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Re-engineering the workforce: Building the Gray Collar pipeline for the real-world economy
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Re-engineering the workforce: Building the Gray Collar pipeline for the real-world economy

Gray Collar co-founder Don Smith shares how his platform is bridging the massive white space between education and the modern workforce.

The traditional “College for All” pipeline is broken. Right now, over half of recent graduates are working in jobs that don't require bachelor's degrees, and a decade into their careers, 45% of them remain underemployed. Meanwhile, high-paying, fulfilling, and AI-resistant "gray collar" jobs are sitting empty. Don Smith, co-founder of Tanager Holdings and the builder behind Gray Collar Collective, joins us to explore how he is building the infrastructure to route students into these high-growth careers and why "Gray Collar" is set to be the defining term of 2026.

We discuss:

  • The “broken pipeline” and why the traditional education system is failing the modern student

  • Defining Gray Collar and why these roles are the ultimate hedge against AI disruption

  • Don’s non-linear journey from the Air Force Academy and law to fintech and venture studios

  • The “Elevator Pitch” and real-world stories of engineers finding six-figure success in the trades

  • Building the infrastructure for self-discovery, training, and placement in the skilled workforce

  • The Jacksonville innovation ecosystem and the importance of hubs like the Jax Innovation Hub

  • Hard-earned intuition and why Don’s top advice for founders is to “validate aggressively” and let the market “kick your baby”

Featured Resource Stack:

  • Gray Collar Collective: www.graycollar.com

  • Jacksonville Innovation Hub: https://www.jaxinnovationhub.com/

  • Perspectiv (Meagan Skerchock): https://www.getperspectiv.com/

  • Champion Now (Terry Iverson): https://championnow.org/

  • Cardinal Manufacturing ( Craig Cegielski): https://www.cardinalmanufacturing.org/

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